Prateek is a marketing and partnership leader ;Vice President of Global Marketing and Commercial Partnerships at Mastercard. With over 20 years of experience, including roles at PepsiCo, he excels in developing strategic alliances across international markets. Prateek has led global teams across Asia, Middle East, Europe and South America, implementing major commercial agreements and driving business growth.

At Mastercard, he spearheads global marketing partnership strategies across all the passion point channels – culinary, lifestyle, sports, music and travel. Prateek has an MBA from Babson College and expertise gained from the Reforge Growth Marketing and OnDeck Fellowship programs Prateek’s passion lies in cultivating cross-collaboration and innovative solutions that create priceless experiences for consumers and businesses worldwide.

Known for his ability to identify unique partnership opportunities in markets, Prateek continues to drive Mastercard's mission through strategic partnerships and marketing initiatives.

Tara has a 20+ year career in marketing, brand, strategy and digital commerce roles at Bose, Clarks, TB12 and PUMA. She has been recognized most recently by Forbes on their Top 50 CMO list in 2024. She also serves not he board of kegg and is a strategic advisor for Relentless Consumer Partners.

Islam’s conviction is that storytelling is a super power. Once harnessed authentically and consistently, it drives brands to penetrate culture and become part of people's lives. He has been the driving force behind some of Coca-Cola's most successful, awarded, and impactful campaigns, both globally and regionally. His obsession with creating genuinely clutter-breaking work has seen him rise through the ranks at The Coca-Cola Company, from Brand Manager on Sprite for the Middle East to now leading global creative & content for the flagship Coca-Cola brand. He is driven by ideas that achieve results, an approach that has seen his work awarded creatively and strategically across the world. He is Egyptian, a lover of history, BBQ, and a passionate fan of basketball, sneakers, and Hip-Hop music.

Ashleigh is the Head of Marketing for Mac and Cheese at the Kraft Heinz Company. She is responsible for Brand Building, Category Development and PNL management for a $2B portfolio that includes iconic brands such as Kraft Mac and Cheese and Velveeta Shells and Cheese. Ashleigh is a founding executive member of KHC’s Black Business Resource Group and currently holds the chair emeritus position. Prior to these roles, Ashleigh led other beloved KHC brands such as Heinz, Ore-Ida, Classico and Bagel Bites.

Dan Mohnshine leads marketing for Hershey's $8 billion US Confection business including iconic brands like Reese's, Hershey's, Twizzlers, and Jolly Rancher. He has nearly 20 years of experience in marketing, strategy, and general management in the food industry. Prior to that, he worked in pricing in the travel industry where he developed a passion for exploring new places and cultures. Dan has an MBA from The Fuqua School of Business at Duke University and a BSBA from the University of Richmond.

Alice is currently the head of global marketing and products for Air Canada Cargo, having previously spent time at Air Canada leading marketing strategies for Aeroplan's Canadian and US cobranded credit cards. Her passion for the exciting and complex international marketing landscape was born from her love of gaining new experiences through the magic of travel and a decade working in award-winning global advertising agencies in Canada and the UK.

Emily Coppock is a highly accomplished Senior Marketing & Brand Strategy Executive with 20+ years of experience in successful brand building, innovative consumer marketing, and driving revenue growth. She is passionate about storytelling and creating strong culturally compelling brands with the platform to scale in new markets. Currently, Coppock is the Vice President of Integrated Marketing at SHISEIDO Americas, where she spearheads product launches, go-to-market strategy, and builds brand equity. She has extensive experience and expertise in branding, PR & communications, media/advertising, digital marketing, social media, brand partnerships, events & sponsorships, creative & visual development, as well as sports marketing. Throughout her career, Coppock has held senior positions at Tory Burch, LACOSTE, Sixty USA, Vivaldi Partners, and Kozmo.com.

Becky Verhey is the Senior Director of Global Marketing at Tripadvisor, where she leads Consumer, Product, and Business Marketing. Becky brings a unique blend of brand and growth expertise to her role, guiding a talented team of strategic marketers focused on both consumers and partners. Her diverse career includes roles at major companies like Spotify and Edelman, as well as innovative startups, all of which have shaped her customer-first, integrated approach to driving results. Rebecca earned her degree in Communication and Sociology from Miami University and calls New York City home.

A former Ad Agency exec turned Client, moved to the 'Dark Side' over a decade ago, but remains a passionate believer in strong creative and the art of great storytelling. Now the VP of Marketing at Canada's largest Restaurant and Sports Bar chain, he's also a passionate believe in Pizza, Wings and Beer.

Esther-Mireya Tejeda is a recognized transformation strategist known for stewarding global bellwether brands through the complex challenges of today’s fragmented marketplace. A veteran c-suite leader, Tejeda has served as Chief Marketing Officer at Anywhere Real Estate Inc. (formerly Realogy Corp.), Chief Marketing & Communications Officer at SoundExchange, and Senior Vice President, Head of Communications at Audacy Inc. (formerly CBS Radio Inc. and Entercom). She held senior marketing and strategy roles at Univision, PepsiCo, and Diageo, and began her marketing career at Ogilvy & Mather after several years on Wall Street at Standard & Poor's.

Jaclyn is pioneering a new, innovative approach to marketing at the iconic Papa Johns. Determined to deepen customer understanding of the brand’s legendary BETTER INGREDIENTS. BETTER PIZZA. brand promise, Jaclyn is focused on harnessing everyone’s innate love for and the cultural-centricity of pizza to highlight Papa Johns key differentiators of quality and ingredients

Cinzia Amadio currently serves as the Senior Vice President of Marketing at Silversea Cruises, a leader in experiential and expedition luxury travel. She is recognized for being a resourceful, performance-driven executive with a strong strategic mindset. Cinzia’s global leadership experience spans multiple pillars, including branding, marketing, sales, and business development, all supported by an international perspective. A computer science engineer by training, before joining Silversea, Cinzia spent nearly 15 years in the Information and Telecommunications Technology field, where she held diverse roles in software development, IT project management, and sales and marketing. Her distinctive background provides her with analytical, technological, and process expertise, enabling her to take a disciplined and data-driven approach to decision-making. Known for her witty sense of humour, which has adapted to the multicultural environments she thrives in, Cinzia leads with innovation, collaboration, and an unwavering commitment to excellence.

Dan Slagen is the CMO at Tomorrow.io, awarded by TIME Magazine as one of the top 100 most influential companies in the world. Selected by Forbes as a Top 50 Entrepreneurial CMO, Dan has experience in scaling disruptive global functions across various industries both public (NYSE: HUBS, CGI, W) and venture/PE backed. Having been featured in The New York Times, NBC Nightly News, NPR, CNBC, BBC, WSJ, Bloomberg, Fortune, and more, Dan’s passion comes from leading teams with creativity, drive, and innovation. Dan is a frequent speaker, advisor, and the author of the "best selling" book Understanding Start-Up CEOs, providing insights on how to work effectively with CEOs of industry-leading companies. Dan is also an instructor on AI and go-to-market at Scott Galloway's Section School.

Iris Meijer is Chief Product & Marketing Officer at Verizon Business. She is responsible for leading a customer-centric strategy across Verizon Business product portfolio and experience, as well as overseeing Verizon Business’ global marketing. Before joining Verizon, Iris was the global Chief Marketing Officer for Vodafone Business.

Gah-Yee Won is an accomplished marketing professional with extensive experience in driving growth for flagship products. Her responsibilities include formulating effective marketing strategies focusing on business model planning, customer segmentation and retention. Additionally, she oversees the creative development, paid media strategy, and analysis of mass media campaigns while leading teams responsible for lifecycle marketing, affiliates, SEO, and content. Prior to her role at Intuit, Gah-Yee was the Director of Account Management, Agency Operations, and Marketing Channel Strategy at Scotiabank, where she oversaw the in-house creative agency account management team. She also served as the Director of Digital Strategy at MediaCom Canada, where she was responsible for thought leadership and led digital buying for one of the country’s largest advertisers, P&G. Gah-Yee is a member of the IAB Canada Board of Directors and serves on the Executive Board as Secretary. She has received several prestigious accolades for her achievements in the industry, including being named Ad Club Digital Planner/Buyer of the Year and being nominated for Media Rising Star.

In her current role as Global Director of Marketing Strategy at Fossil Group, Courtney oversees the company's global marketing efforts, including media, innovation, and SEO, across all of Fossil Group’s portfolio of brands. She leads a global team and media agency, driving comprehensive and cohesive marketing initiatives worldwide. Prior to Fossil Group, Courtney worked at multiple agencies supporting brands such as Lexus, 7-Eleven, Dell, Pizza Hut, and AstraZeneca.

Noël is a Creative Director with 12+ years of experience in digital creative strategy and marketing currently running creative strategy for ads at YouTube. She has partnered with the world’s largest brands, connecting the firepower of Google’s pool of data with the agencies and marketers responsible for making ads. Rooted in creative effectiveness, she analyzes how ads and consumer behavior are evolving to better inform clients on how to improve their ads and re-imagine their approach to creative and media.

A transformative, growth-focused leader with more than 20 years of experience developing operational and customer-led strategies in hospitality, healthcare, and technology start-up organizations, Charmaine carries an established track record for delivering business solutions that elevate the customer experience through innovation and collaborative teamwork.

Charmaine currently oversees Global Loyalty and Strategic Partnerships at Wyndham Hotels & Resorts. She spearheads the Wyndham Rewards vision to build exceptional member experiences for 105+ million Wyndham Rewards members and is also responsible for the financial and strategic partnership growth strategy.

Charmaine previously held leadership roles at Deloitte Consulting, Starwood Hotels & Resorts, CLEAR, CarePoint Health, InterContinental Hotels Group, and Calibrate - delivering on organization-wide initiatives, operational excellence and end-to-end member experience.

Charmaine obtained her Bachelor’s Degree in Psychology and Organizational Behavior from the University of Pennsylvania and a Master’s Degree in Business Administration from Harvard Business School.

Jeremy Lowenstein, Chief Marketing Officer and GM of International at Milani Cosmetics, is a seasoned consumer product marketing executive with proficiencies in brand building, digital and traditional communication strategy along with content development, upstream innovation, globalization, turnarounds, and integration. He is a trusted organizational leader with the ability to build and sustain high performing teams along with a strong global network of cross-functional partners to influence change and decision making with executive leadership teams.

Sofia Hernandez is the Global Head of Business Marketing at TikTok, where she leads brands in harnessing the power of TikTok to authentically participate in culture and drive results for their businesses. She has played a pivotal role in TikTok's evolution from a challenger brand to a multi-billion dollar advertising giant by overseeing its B2B marketing efforts, commercial partnerships and spearheading global product launches that have transformed the way CMOs, agencies, and industry practitioners think about marketing.

With over 15 years of Marketing and Business Development experience across a spectrum of organizations and industry sectors, Francisco Bram has made a significant impact on the global stage. He has been instrumental in launching and driving adoption for over 25 products worldwide, contributing to more than $15 billion in topline revenue for renowned organizations such as Uber, Siemens, and most recently, Albertsons Companies.

Growing up in Portugal, Francisco's journey is a tapestry of international experiences that spans Spain, Russia, England, Germany, and the United States. This global odyssey has instilled in him a unique mindset—one that embraces adaptability, cultural diversity, determination, and versatility. These attributes have been the cornerstone of his success across diverse fields including BioTech, Transportation, Retail, and eCommerce.

Francisco firmly believes in the transformative power of storytelling in marketing. He understands that crafting compelling narratives is key to captivating and inspiring both internal teams and customers. According to him, success is not an overnight phenomenon but the result of a series of small, consistent steps that lead to significant leaps.

Francisco's journey underscores the importance of a global perspective and the ability to adapt in an ever-evolving marketplace. His commitment to continuous growth, learning, and innovation inspires professionals aiming to make a meaningful impact. His philosophy teaches us that embracing change, fostering a collaborative environment, and staying customer-centric are essential strategies to not only meet business goals but also surprise and delight customers along the way.

Francisco was recently named one of the Most Innovative CMOs of 2024 by Business Insider. He also received the Curiosity Award from SurveyMonkey for his digital innovation and commitment to customer insights. Additionally, Francisco has been recognized twice as a Top 100 Product Marketing Influencer Worldwide and three times as a Top Product Marketing Mentor. His achievements highlight his dedication to excellence and impact on the marketing industry.

Jacee Scoular is the Vice President of Marketing with GARAGE and DYNAMITE, and has built her career by prioritizing consumer-centric strategies that authentically drive brands further into customer's lives. She thrives at creating symbiotic relationships with partners that intersect youth culture and brands in distinct ways, meeting consumers where they are already spending their time, online and IRL.

With over 15 years of marketing experience, Alan has worked across sectors from automotive to beverage and both agency and client side. Over the last 10 years Alan has worked at Molson Coors Beverage Company touching iconic brands like Miller High Life, building brand partnerships on Coors Light, bringing back the "It's Miller Time" campaign for Miller Lite and taking Topo Chico Hard Seltzer from the #200 brand to #3 in just under two years. Most recently Alan is the Marketing Director on Miller Lite overseeing brand activation from strategic alliances in sports and music to key thematic programming and driving the brand in culture.

Eugenia Blackstone is the Chief Marketing Officer for Iris Powered by Generali, a division of Generali Global Assistance (GGA). She has been responsible for developing comprehensive marketing strategies for multiple GGA solutions for over a decade, starting as a marketing manager for the business before serving as a Director of Marketing and VP of Global Marketing ahead of her current tenure as CMO. Prior to her time at Iris, Eugenia worked in marketing for major industrial equipment brands, CNH Industrial and Caterpillar. Eugenia received her Bachelor of Science in Marketing from North Carolina Agricultural and Technical State University. She currently serves on the board of directors for NVMS Conflict Resolution Center. Eugenia was named one of Forbes 50 Most Entrepreneurial CMOs in 2024 and listed as one of Pavilion’s Top 50 CMOs to Watch in 2024.

Currently, the CMO of the largest omni channel Big & Tall retailer, DXL. Previously, held senior management roles at Macy’s, Bed, Bath & Beyond, buybuy Baby, and multiple ad agencies.

Kacy Cole is Chief Marketing Officer for Holland America Line, a premium cruise line known for making travel personal for guests through expertly crafted itineraries and extraordinary service. Cole is an energizing leader and award-winning marketing executive with a proven track record in growing brands & businesses through digital transformation, brand leadership and marketing innovation. She has rich experience in bringing together strategic leadership with executional excellence to organizations including T-Mobile, Getty Images & Tommy Bahama. She received an MBA from the Thunderbird School of Global Management and a BA from the American University of Paris.

Jessica runs integrated campaign planning at Hasbro, ensuring all brands align strategy and messaging across consumer touchpoints, and bolstering efficacy of creative and media through insights. Her experience spans both the agency and the brand side. Most recently, Jessica spent 9 years at Paramount where her roles included trade, consumer and retail marketing.

I am an Italian native and my career has spanned roles in Europe, and South and North America; Julka currently calls New York City home. Holding a degree from the prestigious Luigi Bocconi University’s Graduate School of Economics, I have over 25 years of experience in the beverage and beauty industries. Prior to CAMPARI, I spent nearly a decade contributing to Heineken and L’Oréal brand equity building in Italy, holding a variety of roles across business intelligence, marketing, and brand and corporate communications.

I joined CAMPARI GROUP in 2009 where I initially held the role of Global Brand Director for the Campari brand within the Global Strategic Marketing Team. In 2011 I was appointed Marketing Director for CAMPARI in Brazil, and in 2014 returned to the Global Strategic Marketing Team as Managing Director of the entire Italian Icons portfolio, based in Milan. In 2017, I moved to the US as Global Managing Director of the Spirits portfolio, overseeing whisk(y)es, tequila, vodka and cognac categories at global level, and also held the position of Managing Director of RARE US, a super-premium products division that she designed and launched at the beginning of 2020. Following significant acceleration in the growth of the Spirits Brands portfolio, I was appointed Group Head of Marketing at the beginning of 2022.

As Global CMO, I’m responsible for positioning CAMPARI GROUP's brands as social icons and ensuring they are recognized for their role in entertaining consumers. In recent years, the company has achieved exceptional global results in terms of business and brand equity growth with brands such as, just to mention a few, Aperol, Campari, and Espolon.

Katelyn leads all marketing for Talkspace. She brings more than 20 years of experience building brands and messaging focused on both consumers and businesses. Her experience spans the digital healthcare, hospitality, and ecommerce industries and includes work at large brands, agencies, and early stage companies.

She was most recently Chief Marketing Officer at telehealth company Nurx(Thirty Madison), which launched and scaled a subscription base for a substantial and growing portion of its more than one million patients. Katelyn also previously led marketing at digital fintech company Kabbage, acquired by American Express, was vice president of marketing at IfOnly, an innovative “experiences marketplace” acquired by Mastercard, and served as Digital Marketing and Acquisition Director for e-commerce photography pioneer, Shutterfly.

Katelyn earned a B.B.A degree in marketing from the University of North Texas.

Michelle graduated with a Grand Diplôme from Le Cordon Bleu in London and landed a job as a pastry chef at London’s Grosvenor House Hotel. The creativity and intensity of the culinary world provided a perfect training ground for the world of advertising - and an eye-opening experience for a woman finding her way in another male-dominated field.

Michelle’s advertising career took her from Leo Burnett in Chicago to Dailey in West Hollywood where she was the agency's first female Managing Partner and President in its 50-year history.

Michelle has worked on iconic brands across categories, everything from Philip Morris and Qantas Airlines to Butterfinger and Panda Express. But the one constant has been her love of brands and their ability to connect with consumers' hearts and minds, particularly when those brands embrace the power of creativity and authenticity.

During her time as the Chief Marketing Officer of Sprinkles, Michelle led all creative strategy and communication, product innovation, brand partnerships and launched Sprinkles’ first line of CPG premium chocolates nationally at over 6,000 Walmart and Target stores nationwide. Michelle was named on the 2024 Forbes Entrepreneurial CMO 50 list, Brand Innovator’s Top 100 list of Most Innovative Women in Marketing and has spoken at SXSW, Forbes, Apple and the Cannes Lions. Other recent acknowledgments include a ColorComm Circle award in recognition of her outstanding leadership and mentorship to other women in the industry.

Tom is the chief marketing officer at Evereve, one of the fast-growing apparel specialty retailers in the U.S. By modernizing the company’s marketing function and elevating the Evereve brand, Tom and his team have doubled revenue, profit, customers, and awareness while increasing Evereve's store count by just 10%. Prior to Evereve, Tom served as Best Buy’s chief creative officer, overseeing strategy, creative and design across all media channels and customer touchpoints – resulting in record-high campaign performance and helping fuel Best Buy’s well-documented turnaround. Tom spent the first twenty years of his career in the agency world, working at Fallon, Wieden+Kennedy, and finally Peterson Milla Hooks, where he served as president for eight years.

Since joining in 2018, Leanne has played a pivotal role in redefining the strategies and identities of JPMorgan Chase and its two flagship brands: Chase and J.P. Morgan. Leanne actively drives the strategic direction and execution of all advertising and experiential consumer touchpoints, including the Chase Freedom partnership with Kevin Hart, which has led to over 5 years of ground-breaking campaigns. Other noteworthy accomplishments include the physical manifestation of the Chase and J.P. Morgan brands, such as the development of the Chase Sapphire Lounge by The Club airport lounges and the J.P. Morgan Branch Network. Throughout her tenure, Leanne has led the on-going research on consumer segmentation, product and pricing innovation, brand health and reputation measurement, and competitive intelligence, enhancing the firm’s ability to foster deep connections with diverse audiences.

Victoria leads Crayola’s brand communications, digital/omni-channel marketing, education marketing, as well as brand partnerships and promotions. Victoria's remit also includes Crayola’s interactive app portfolio, the global location based entertainment business and Crayola Studios, a division dedicated to creating’ entertainment content for kids and families. Prior to Crayola, Victoria held various marketing positions with Fortune 500 companies such as Cadbury, Pfizer, Clorox, and the Miller Brewing Company, Inc.

Shefali brings over 20 years of experience in brand management across various industries, blending her expertise in CPG and lifestyle marketing. She currently leads the Global Marketing team at Movado and has held previous roles at Pernod Ricard, Estee Lauder, and Unilever. Shefali is passionate about unbridled creativity and powerful storytelling, always bringing a consumer first approach to brand building.

Sehr Thadhani is a dynamic intraprenuer, strategic leader and inspirational team builder with a passion for driving change by finding opportunities in the whitespace to guide companies and leaders from big idea innovation to go to market activation. Sehr’s trajectory has been non-linear by design – she sees magic in the vectors and intersections that are often overlooked. She has a proven track record of pioneering what’s new and what’s next at some of the world’s top companies, using her skills to spur transformative growth. Everything Sehr does is mission-driven; her intuition and commitment to obsessive curiosity, radical transparency and solution finding lend to her ability to break down the root of institutional problems to not just innovate, but to also futureproof.

Today, she is Chief Digital Officer at Nasdaq, where she’s focused on long term growth, revenue and competitive differentiation for the exchange. She has held senior executive and advisory roles at Google, NBC, Viacom, Silicon Foundry and Edelman Digital and served as a trusted thought partner and advisor to executives at GE, Estee Lauder, Samsung, the Department of Education and the White House during the Obama Administration.

Sehr’s trajectory has been non-linear by design Sehr holds a BA in Marketing and Voice Performance from Indiana University, an MS in Global Affairs from NYU and an MBA from Columbia Business School. She’s a trained opera singer and the co-founder of a nonprofit that helped more than 150 women with physical disabilities build financial freedom. A true “third culture kid,” she currently resides in Miami after a childhood growing up in five countries and years of globe hopping.

Deena serves as Chegg’s Chief Marketing Officer. Previously Deena held key marketing and leadership positions at innovative tech-driven brands. She was most recently Chief Marketing Officer of leading current culture marketplace StockX, where she led the global marketing and merchandising teams. She has been recognized as a Forbes Top 50 Entrepreneurial CMO (2023), Forbes CMO Next (2021) and Adweek CMO of the Year (2021). Deena advises several early-stage start-up companies, is an active mentor in the marketing community, and is involved in her Detroit community, sitting on the board of BasBlue, a non-profit serving the women of Detroit.

Jason Morros joined Edison Properties in 2017 to lead brand marketing, digital strategy, advertising, and creative services for one of the mid-Atlantic region's largest privately held real estate development and services companies, overseeing brands like Edison ParkFast (and formerly Manhattan Mini Storage).

With over 25 years of experience across both large and small organizations, Jason bridges businesses and consumers by crafting impactful brand stories through engaging creative and customer-focused media strategies. A strategic, results-driven, and highly collaborative leader, he’s passionate about driving awareness, demand, engagement, and loyalty for industries and brands he's championed, spanning live entertainment, travel, and eCommerce marketplace and CPG, including roles with Disney, Choice Hotels, Hilton, VRBO/HomeAway, and Mars.

Jason is also a thought leader in advertising and marketing, co-founding the SMB Marketing Committee at the Association of National Advertisers, serving on the National Advertising Review Board, and judging top industry awards such as The Drum.

Regan Clarke has built her career in strategic marketing roles leading consumer packaged goods, retail and lifestyle brands. She's held progressive marketing leadership roles at Pernod Ricard USA, leading an iconic brand portfolio inclusive of Absolut, Malibu, and Kahlua. She honed her digital acumen working in the consumer tech industry at Cargurus.com as the global VP of brand marketing. Currently, She leads the #1 American Whiskey portfolio in the world for Suntory Global Spirits North America. As VP of the American Whiskey Portfolio, she is responsible for the brand growth strategies across iconic brands including Jim Beam, Makers Mark, Knob Creek and Basil Hayden.

Yana Ernazarova is the CMO at Edushape and is a consumer goods marketing expert with 10+ years experience across startups and $1B brands. Previously, Yana led Pampers Startup which stepchanged how digital marketing was done at Procter & Gamble, reapplied across brands and globally.

Jonathan Harrop is a Marketing and Communications professional with over 14 years of experience in marketing, communications, and brand management. He currently leads marketing and communication strategy at Citi's Wholesale Lending PMO group, enhancing internal, regulatory, and end-user communication. Previously, he directed marketing communications and operations at Digital Turbine, unifying three major adtech brands post-acquisition. Jonathan is an old hat at The Drum's various worldwide award shows, having helped AdColony and its clients secure dozens of wins over the years as AdColony's head of global marketing and comms before its acquisition in 2021.

I've spent the first half of my career honing my insights and analytics skills in the retail and QSR categories, building foundational expertise across financial, marketing and media analytics. I was fortunate to get the opportunity to step into a brand marketing role, growing into a marketing leader that balances math and magic.

Today, I get to lead a team of superstars at Sweetgreen at a pivotal moment in company's history. With a passion for innovation and disruption, with a long-term growth mindset, we are pushing the brand towards the forefront of building community through bold thinking and meaningful connections, continually experimenting at the intersection of food and culture.

Gino Abbate is a creative analyst turned marketing strategist, now leading Hilton’s largest and most complex region—spanning over 6,300 hotels across 31 countries and 24 distinctive brands. He began his career agency-side, eventually joining Publicis Worldwide, where he worked on global P&G brands such as Crest, Oral-B, and Tampax.

Throughout his career, he has championed marketing effectiveness and has built capabilities in marketing mix modeling, creative impact, and audience insights that fuel brand growth and elevate consumer connections. He sees each initiative as an opportunity for meaningful impact - not just on marketing, but also in cultivating high performing teams.