What next?
Select the categories you'd like to enter and click 'Next'. Log in or create your account, get started on your submission and upload your supporting materials. Once you've created your entry you can come back and complete it later. Once complete and you have uploaded all your supporting material, click submit and your entry is ready to be reviewed by our judging panel. The EMEA jury for The Drum Awards for Marketing will gather to review all the entries after the deadline of March 26, 2025.
Choose your categories for the best marketing strategy created in a business sector, the most brilliant use of a channel or discipline or special categories for inspiring outcomes.
Brilliant Use of…
How to win
Your team executed a Social Media Campaign across various platforms during April 24 - April 25.
The jury will assess creativity and effectiveness. Please describe your creative approach to social media, focusing on how it led to significant engagement and success. Highlight your strategic use of social platforms, effectiveness in communication, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team led a Media Campaign or strategy that ran across multiple channels between April 24 - April 25.
Creativity and effectiveness will be the primary factors being assessed by the jury. Please provide details of your creative media approach, explaining how it contributed to the campaign’s success. Emphasize the strategic planning, effectiveness in media placement, and the objectives met through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed an impactful Advertising Campaign that ran across various platforms, such as television, print, digital, and outdoor, during the eligibility period of April 24 - April 25.
Creativity and effectiveness are the key criteria for evaluation. Please provide a detailed account of your creative strategy, emphasizing how it led to measurable success. Highlight the strategic approach, effectiveness in reaching the target audience, and the objectives met through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team developed a Design or Branding initiative executed across various touchpoints between April 24 - April 25.
Creativity and effectiveness are the main criteria for evaluation. Please detail your creative approach to design or branding, focusing on how it contributed to brand success. Emphasize your strategic thinking, effectiveness in execution, and the objectives achieved through your innovative design work.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team developed and implemented an AI-driven solution or campaign, deployed across any relevant channels between April 24 - April 25.
Creativity and effectiveness will be the main factors the jury will assess. Please describe your creative approach to leveraging AI, detailing how it contributed to achieving significant outcomes. Emphasize your strategic use of AI, its effectiveness in problem-solving or enhancing user experiences, and the tangible results achieved.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Creative Campaign or project across any media or platform during April 24 - April 25.
Creativity and effectiveness are the core evaluation criteria. Please provide details of your creative approach, demonstrating how it drove successful outcomes. Highlight the strategic thinking, effectiveness in execution, and the results achieved as a result of your innovative creativity.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team delivered an exceptional Digital Experience or campaign across digital platforms from April 24 - April 25.
The jury will prioritize creativity and effectiveness in their evaluation. Please describe your creative approach to enhancing digital experiences, emphasizing how it led to successful user engagement. Focus on the strategic approach, effectiveness in execution, and the objectives achieved through your innovative digital solutions.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team created a memorable Experience or experiential campaign delivered across various channels between April 24 - April 25.
The jury will assess creativity and effectiveness. Please describe your creative approach to crafting this experience, highlighting how it led to significant engagement and success. Focus on the strategic approach, effectiveness in creating impact, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team implemented a Digital Commerce strategy or campaign across e-commerce platforms or digital marketplaces during April 24 - April 25.
The jury will focus on creativity and effectiveness. The jury will consider the effective use of personalization, AI, and emerging technologies to enhance customer experience and drive sales. Your entry should showcase innovative strategies across owned platforms, social media, and third-party marketplaces, emphasizing measurable business impact and customer engagement.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
Why you could win
Your team launched a Business-to-Business (B2B) Campaign or initiative across relevant platforms from April 24 - April 25.
The jury will focus on creativity and effectiveness. Please elaborate on your creative approach in this B2B context, explaining how it contributed to business success. Focus on the strategic elements, effectiveness in addressing client needs, and the business objectives met as a result of your innovative approach.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
Why you could win
Your team implemented a Search Engine Marketing (SEM) or Optimization (SEO) campaign across digital platforms during April 24 - April 25.
Creativity and effectiveness will be the main factors being assessed by the jury. Please provide details of your creative approach to search marketing, highlighting how it led to successful outcomes. Emphasize your strategic optimization, effectiveness in driving traffic, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team created and distributed a Content Campaign or series across various media platforms between April 24 - April 25.
Creativity and effectiveness are key assessment criteria. Please describe your creative approach to content creation, explaining how it led to meaningful engagement and success. Emphasize your strategic content strategy, its effectiveness, and the objectives achieved through your innovative work.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team delivered a Public Relations Campaign or initiative executed across various channels from April 24 - April 25.
The jury will prioritize creativity and effectiveness. Please describe your creative approach to PR, emphasizing how it led to successful public engagement and brand enhancement. Focus on the strategic communication, effectiveness in managing public perception, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched a Metaverse Campaign or experience within virtual environments from April 24 - April 25.
The jury will focus on creativity and effectiveness in their evaluation. Please describe your creative approach to engaging within the metaverse, highlighting how it led to meaningful interactions and success. Emphasize your strategic use of the metaverse, its effectiveness, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team leveraged Data and Insights to drive a campaign or business strategy implemented between April 24 - April 25.
Creativity and effectiveness will be key in the jury’s assessment. Please elaborate on how you creatively used data and insights to shape your strategy, and explain how this approach led to measurable success. Highlight the strategic application of data, its effectiveness, and the results achieved through your innovative efforts.
How to Structure your win
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed an Out of Home (OOH) Advertising Campaign across outdoor spaces and environments between April 24 - April 25.
Creativity and effectiveness will be key criteria in the jury’s assessment. Please detail your creative approach to OOH advertising, explaining how it contributed to campaign success. Highlight the strategic placement, effectiveness in reaching audiences, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
Marketing Strategy for…
How to win
Your team launched a Fashion or Beauty Campaign across various platforms, including digital and traditional media, from April 24 - April 25.
The jury will assess creativity and effectiveness. Please provide details of your creative approach to fashion or beauty promotion, explaining how it captured consumer attention and drove sales. Highlight your strategic approach, effectiveness in execution, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Consumer Packaged Goods (CPG) or Fast-Moving Consumer Goods (FMCG) Campaign across relevant media from April 24 - April 25.
The jury will focus on creativity and effectiveness. Please provide details of your creative approach to driving consumer engagement and sales, highlighting how it led to measurable success. Emphasize your strategic approach, effectiveness in execution, and the objectives achieved through your innovative efforts in the CPG/FMCG sector.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Healthcare or Pharmaceutical Campaign across digital, social, or traditional platforms between April 24 - April 25.
Creativity and effectiveness will be the key factors assessed by the jury. Please provide details of your creative approach to healthcare or pharma marketing, explaining how it drove patient or consumer engagement. Highlight your strategic approach, effectiveness in communication, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed an Automotive Campaign or initiative, spanning digital and traditional media platforms, between April 24 - April 25.
Creativity and effectiveness will be the key factors being assessed by the jury. Please provide details of your creative approach, explaining how it drove consumer interest and led to impactful results. Emphasize your strategic approach, effectiveness in execution, and the objectives achieved through your innovative efforts within the automotive industry.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Sports and Fitness Campaign, spanning digital and traditional media platforms, between April 24 - April 25.
The jury will assess creativity and effectiveness. Please provide details of your creative approach to promoting sports or fitness, explaining how it led to significant engagement and success. Highlight your strategic approach, effectiveness in reaching active audiences, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched a Charity or Not-for-Profit Campaign, aimed at driving awareness or support, across various platforms during April 24 - April 25.
The jury will assess creativity and effectiveness. Please describe your creative approach to engaging donors, volunteers, or the public, focusing on how it led to significant outcomes. Highlight your strategic planning, effectiveness in achieving the campaign’s mission, and the objectives met through your innovative approach.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched an Energy or Industry focused Campaign across traditional and digital platforms from April 24 - April 25.
The jury will prioritize creativity and effectiveness. Please detail your creative approach to addressing energy or industrial challenges, explaining how it led to meaningful impact and success. Emphasize your strategic thinking, effectiveness in execution, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed an Entertainment Campaign or experience, spanning multiple media platforms, between April 24 - April 25.
Creativity and effectiveness are the main criteria for evaluation. Please describe your creative approach to engaging audiences through entertainment, highlighting how it led to significant results. Emphasize your strategic use of media, effectiveness in execution, and the objectives met through your innovative efforts in the entertainment industry.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched a Government or Public Sector Campaign aimed at driving public awareness or engagement across various channels from April 24 - April 25.
The jury will focus on creativity and effectiveness. Please describe your creative approach to public sector communication, highlighting how it led to successful outcomes. Emphasize your strategic planning, effectiveness in execution, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team delivered a Culture or Leisure Campaign that resonated with audiences across various platforms between April 24 - April 25.
Creativity and effectiveness will be key in the jury’s assessment. Please describe your creative approach to celebrating culture or promoting leisure activities, emphasizing how it led to successful engagement. Highlight your strategic approach, effectiveness in reaching diverse audiences, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team delivered a Retail Campaign across various media channels during April 24 - April 25.
Creativity and effectiveness are the main criteria for evaluation. Please describe your creative approach to retail marketing, focusing on how it led to increased foot traffic, sales, or brand loyalty. Emphasize your strategic approach, effectiveness in execution, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Finance Campaign or initiative, aimed at driving awareness or adoption of financial products, across various channels between April 24 - April 25.
Creativity and effectiveness will be key factors in the jury’s evaluation. Please describe your creative approach to financial marketing, highlighting how it led to consumer engagement and success. Emphasize your strategic planning, effectiveness in reaching target audiences, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched a Travel and Tourism Campaign aimed at driving destination awareness or bookings across various platforms during April 24 - April 25.
Creativity and effectiveness will be key in the jury’s assessment. Please describe your creative approach to travel marketing, emphasizing how it led to increased interest and travel activity. Highlight your strategic approach, effectiveness in execution, and the objectives achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team delivered a Food and Beverage Campaign across digital, social, and traditional media platforms during April 24 - April 25.
Creativity and effectiveness are the core criteria for evaluation. Please detail your creative approach to promoting food and beverage products, explaining how it led to increased consumer interest and sales. Emphasize your strategic approach, effectiveness in execution, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry."
How to win
Your team introduced a Consumer Technology Campaign or product launch across various channels between April 24 - April 25.
Creativity and effectiveness are the main criteria for evaluation. Please detail your creative approach to promoting consumer tech, explaining how it generated interest and drove sales. Emphasize your strategic marketing, effectiveness in reaching tech-savvy audiences, and the results achieved through your innovative execution.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
Inspiring Examples of…
How to win
Your team launched a Disruptive Campaign or product that challenged the status quo, launched between April 24 - April 25.
The jury will focus on creativity and effectiveness. Please describe your creative approach to disruption, highlighting how it reshaped the market or industry. Emphasize the strategic elements, effectiveness in execution, and the impact achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team launched a Social Purpose Campaign or initiative aimed at driving positive societal change, delivered across various platforms during April 24 - April 25.
The jury will assess creativity and effectiveness. Please detail your creative approach to social purpose, focusing on how it led to meaningful impact and success. Emphasize your strategic alignment with social goals, effectiveness in execution, and the objectives met through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Partnership or Collaboration Campaign that combined the strengths of multiple organizations or brands between April 24 - April 25.
The jury will prioritize creativity and effectiveness. Please describe your creative approach to the partnership, highlighting how it led to mutual success. Focus on the strategic collaboration, effectiveness in achieving shared goals, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team developed a Creative Innovation that disrupted the market or industry, launched during April 24 - April 25.
Creativity and effectiveness are the key criteria for evaluation. Please detail your creative approach to innovation, explaining how it led to groundbreaking success. Emphasize the strategic thinking, effectiveness in execution, and the transformative results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team implemented a Sustainability or Corporate Responsibility initiative or campaign, executed between April 24 - April 25.
Creativity and effectiveness will be key criteria in the jury’s evaluation. Please describe your creative approach to sustainability and responsibility, highlighting how it contributed to meaningful environmental or social impact. Focus on the strategic elements, effectiveness in execution, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team developed a Technology Innovation that transformed industry practices or consumer experiences, launched during April 24 - April 25.
The jury will prioritize creativity and effectiveness. Please detail your creative approach to technology innovation
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed a Media Innovation that transformed the way media is consumed, launched between April 24 - April 25.
Creativity and effectiveness are the main criteria for evaluation. Please provide details of your creative approach to media innovation, explaining how it led to significant advancements in media engagement. Emphasize the strategic thinking, effectiveness in implementation, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team successfully executed a Rebrand or Relaunch of a product, service, or brand across various platforms between April 24 - April 25.
Creativity and effectiveness will be the key factors being assessed by the jury. Please provide details of your creative approach to the rebrand or relaunch, explaining how it revitalized the brand and led to success. Highlight the strategic approach, effectiveness in communication, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team developed and launched a Gaming Campaign or experience across gaming platforms during April 24 - April 25.
Creativity and effectiveness will be key in the jury’s assessment. Please detail your creative approach to engaging the gaming community, explaining how it led to successful outcomes. Highlight your strategic use of gaming platforms, effectiveness in execution, and the results achieved through your innovative efforts.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
How to win
Your team executed an Influencer Marketing Campaign across various platforms between April 24 - April 25.
The jury will assess creativity and effectiveness. Please describe your creative approach to influencer marketing, highlighting how it led to impactful results. Focus on your strategic selection of influencers, effectiveness in reaching target audiences, and the objectives met through your innovative campaign.
How to structure your entry
Your main entry report should cover the following:
Planning: Objectives and strategic approach
Execution: Creative excellence and implementation
Results: Outcomes and effectiveness
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.
Most Effective People
How to win
This category celebrates individuals who are excelling in their roles and demonstrating exceptional growth in their careers. Please provide evidence of the nominee's development across areas such as client relationship building, teamwork, and adding value to the business. Emphasize how their innovative approach has led to impactful results within the industry.
Nominees must have worked in the industry for three years or less as of January 2024.
How to structure your entry
Your main entry report should cover the following:
Planning: Innovative thinking and strategic planning
Execution: Effective implementation of creative solutions
Results: Success in driving client satisfaction and business growth
Please include all relevant images, links, videos, and examples of creative materials to support your written entry.